Wednesday, August 15, 2012


Every3rd Thursday Vinylrichie & The Ambassador will take you back, sharing our love and record collections dedicated to this movement.

Boulevard Nights - "The Soundtrack Of The Streets"

Lets take a trip back in time and space to California in the late seventies . . . When cruising hit an all time high with Mexican American youths they would customize, chrome out Low-riders and cruise through the main drag in cities like San Jose - Story & King to Whittier Blvd in Los Angeles. This was a time when Pride meant something! When ironing your outfit was as important as your car and music collection. This was the time when the Boulevard was the place to be every Saturday and Sunday night. A time when the pay phone on the Boulevard was your social network! When word of mouth was your invitation to the dance at the local hall. Your local DJ played the finest in soul music. He'd take your requests and dedications, songs with messages in their titles or their lyrics. You might here some smooth soul like The Chi-Lites, the Whisperes, Main Ingredient or The Stairsteps or latin jazz by Gato Barbieri or Cal Tjader or the diverse sounds from the Chicano scene like The Midniters, Santana, Tierra, Malo or El Chicano. The gates were wide open when cruising in your ride. The music was the soundtrack to your days . . . and nights.

To be clear, we love "oldies", but this night is dedicated to wider definition of "Low-rider Oldies". We would like to show you some of the diverse sounds that might have been overlooked. This night is dedicated to LPs and 45s all on original wax. Please come and share your memories of the Boulevard with like-minded people who enjoy and love this scene.

All Car Clubs and Cruisers welcome.

Sounds Provided by:

Vinylrichie (hear the sounds)
The Ambassador (gostosa / wax poetics)

Music: Latin Jazz, Chicano Funk, Chicano Rock, Boulevard Classics, Oldies, Mellow Funk, 70s to late 70s Soul! Cruising music!

Vinly LPs & 45s

9pm till late


El Amigo Bar
3355 Mission st
San Francisco Ca

This event is also inspired by the film.

Muni: 14 & 49 bus lines stop right across the street. 24 bus line stops on 30th and Mission, approximately 1 block south.


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