Tuesday, March 20, 2012


via Lowrider magazine (more pictures)

Buckle up in those time machines − it’s time for us to celebrate our 35 years in the game with a flashback to an era of Lowrider magazine that represented a creative time in the culture that was all about fun and creativity! We’re dedicating this month’s throwback section to the memories created during the mid-eighties, specifically 1985-1988. It was in ’85 that the world saw many changes; the Mexico City earthquake occurred, “We Are the World” debuted, as did the movie “Back to The Future.” We weren’t rolling in a DeLorean though; our streets were alive with the hum of G-Bodies, like the Regal, Monte Carlo, and the infamous Cutlass Supreme, giving our look a modern edge that leaves those particular models as popular now as they were back then. Yes, the G-Bodies were in full swing during this time period, and they also dominated the market share among new consumer vehicles as well.

The first Hispanic-American went into space in 1986, and the explosion of Freestyle music also took our style out of this world! In fact, style and music played a big role in our lives back then; the combination of “the Aquanet era” and Freestyle music turned the Boulevard into a full scale party. Lisa Lisa, Stevie B., The Cover Girls, Sweet Sensation, and many others provided a cruising soundtrack during these years that is still popular today. Mike Tyson won his first belt in ’86, Michael Jackson released “Bad” in 1987, and we elected a new president in 1988, as George Bush took over, ending the Reagan era. Paint schemes continued to evolve during this time period, and the box-style Caddy also began to be a popular choice for cruisers of the era. It was a great time to be a Lowrider, too, as car shows began to grow in size and attendance from the previous eras. As we look back on this time period, we are grateful to have these archival images for some of you to live vicariously through. We are humbled to have been around for 35 years, and while Lowriding has seen many changes and spread all across the map since our humble beginnings three and a half decades ago, we’ve enjoyed every minute of it!

Obviously, we can’t do justice to 35 years of memories in this section alone, so we’ve compiled the best of the best to appear from different time periods over the course of each of the 12 issues for this calendar year, in an effort to share with you some of our favorites. Each issue will focus on a different era, and give you a glimpse of what life in the culture was like back then. It is our sincere hope that these images will restore, renew, and revive the creator in all of you, and bring some history to the forefront of our amazing culture. Here’s to shining the headlights on another 35 years! Remember, this collection will be featured in all 12 issues of this year, so make sure to collect them all!

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